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Profile
Driven in the pursuit of improving user experiences through research and creativity. Extensive experience in visual design and managing ambitious digital projects.
Professional Experience
Art Director at Sugarloaf International, Ltd.
September 2010 to June 2020
Led design of web-based apps, websites, digital advertising and print materials supporting large consumer events.
Key Accomplishments
- Web-Based Apps
Designed and developed web-based solutions, providing tools for customer service employees working remotely - Online Ticketing System
Designed and developed a custom online ticket sales website with Stripe, PayPal and Amazon payment integrations - Advertising
Led design of campaigns for large events that increased attendance – producing digital ads, print ads, billboards and direct mail - Custom CMS
Created a custom content management system, integrating a company database to automate website updates - Streamlined Workflow
Automated the design department’s repetitive tasks, using AppleScripts and Photoshop actions - Email Marketing
Designed and developed email campaigns featuring customized landing pages, bespoke special offers and contest entry forms
Senior Designer at Sugarloaf International, Ltd.
September 2000 to September 2010
Assisted marketing director in leading a small team designers, ensuring consistent branding of digital and print content.
Key Accomplishments
- Online Store
Assisted building a forerunner of Etsy, enabling artists to sell online without technical skills - Asset Management
Designed and developed databases managing design jobs, advertising and files
Graphic Designer at Sugarloaf International, Ltd.
September 1999 to September 2000
Produced high quality print and digital designs under tight deadlines
Key Accomplishments
- Magazine Redesign
Redesigned a company magazine, featuring event advertising and artist interviews - Website Maintenance
Maintained and performed search engine optimization for a large company website
Education
Pratt Institute
- Brooklyn, New York
- UX/UI Mobile Design Program
- Certificate, April 2021
UMBC
- Baltimore, Maryland
- Visual Communications
- B.A., May 1999
Technical Skills
- Prototyping & Whiteboarding Apps
- Figma
- Adobe XD
- InVision
- Whimsical
- Sketch
- Web Technologies
- HTML
- CSS
- PHP
- JavaScript
- SQL
- Design Apps
- Dreamweaver
- Photoshop
- InDesign
- Illustrator
- Procreate
- After Effects
- Office Software
- Google Workspace
- Microsoft Office
- Microsoft Access
- Keynote
- Filemaker Pro
- Google Analytics